Getting a Gig: Websites
Creating a Website A website is not usually the first point of contact between art directors and artists in this age of social media. There are far more opportunities for people to encounter your work, but a website should function as the central hub of your career...
Getting a Gig: Reaching Out
MANAGING LISTS WITH SPREADSHEETS How you organize your client information needs to be an essential part of your professional workflow. A collection of names and emails on a word doc can be a messy way to work and lead to mistakes, redundancies, and oversights. All my...
Why You Need to Have an Artist Newsletter
While social media is an important part of your online presence, don’t neglect the personal communication you can provide your audience with a monthly artist newsletter. An art marketing strategy that regularly updates your contacts will keep your followers...
How to Develop a Buzzworthy Artist Branding Strategy
What is it that separates certain artists out from the pack? What factors allow a chosen few figures to stand out and gain constant media attention? If it seems as though some artists are continually offered a stream of opportunities while others languish unnoticed,...Creative Careers Podcast
Listen to industry innovators share their experiences, insights and give advice to help you navigate your creative career.
