There are a variety of challenges facing today's creative entrepreneur, but they don't have to sidetrack an art business.
From cementing your personal branding to building a digital portfolio highlighting your best work, here's how to land creative freelance gigs.
Selling art in person is different than selling your work online. Whether you're at an art or craft fair, store, or pop-up gallery, it's time to turn from artist/maker to seller. Here's a thorough guide to get you started.
Pop-up galleries and shops have become popular vehicles to engage customers and earn money as a creative. You can forgo investing in a physical space and applying to shows. But before you create your pop-up, learn how to plan strategically with these essential tips.
How do you price your artwork so it's attractive to potential buyers and also allows you to make a profit? While there is no one way that works for everyone, here are some guiding principles that can help get you started.
Opportunities abound to sell your art online. We discuss the pros and cons of selling on your own personal store vs. online art marketplaces.
An artist statement is a short but impactful description that gives readers essential information about you as an artist. When you’re not present to talk about your work in person, your artist statement is your spokesperson. Here's how to get your voice to be heard.
How do you spot credible and worthwhile open calls when there are so many to choose from? When you find one, how can you stand out? By being organized, submitting professionally and showing how your work is a good fit, you may be the next winner.
What is it like when an artist gets her big break and all her dreams come true? What new challenges arise, what comes next and how do artistic and career expectations change? We speak with rising start Risa Puno to find out.
A well-designed Instagram strategy to engage art collectors should be part of every artist’s marketing plan. Learn tips to expand your audience to potential buyers.