A look at how authenticity in art marketing drives sales and collector engagement.
Category - Art Sales
Learn how to make art sales and create a market for your work.
Gain insights into savvy methods of sharing your artistic practice for effective, results-driven art promotion.
Take a look at your fine artist salary and assess where you are in your career to give yourself a raise!
Key points of advice so craft and fine artists make sure they are investing in themselves and their artworks to achieve high sales.
Take a hint from four renowned artists who specialized in art promotion to publicize their artwork and cement their art celebrity status, from the time of classical art through to today!
Art Dealer Anita Shapolsky Explains Best Practices for Identifying and Collecting Post-War Art Masterpieces.
Organizing an art meetup is an excellent way to build community. We sit down with the founders of successful initiatives like the Portland Artist Network and the Rural America Contemporary Art Group.
As the prevalence of augmented reality technology continues to rise, more creatives look to incorporate it into their practice. Companies like Poplar are looking to support AR creatives.
From album cover art to costumes and set designs, pairing an artist and musician for an ongoing collaboration is a wonderful way to expand both their networks.
Looking for a way to connect with your private collectors? Handwritten notes remain a charming gesture that makes a lasting impression.
Is the art fair model dead? The advent of online art sales and the high cost of participation has the art world wondering whether more fairs equals more problems.
Galleries aren't the only places looking to show art. Alternative art spaces like cafes and music venues can help you expand your influence and your market.
Want to sell your artwork on your own? An artist bill of sale and certificate of authenticity are crucial documents to ensure the sale remains professional and fruitful.
Creating an artist newsletter ensures your creative content is seen by your fans. From building a subscriber list to email marketing services, our tips will get you up to speed on creating your own.
Artist Borbay shares his approach for pricing artwork and reveals the secrets behind his popular contemporary art pricing chart.
Many artists use Spotify as a powerful art marketing tool. We break down how can you capitalize on this tool and drive more followers to your work.
Launching a crowdfunding campaign is a unique solution to fund your creative projects, but a successful campaign can be elusive. We dive deep into what works best for independent artists.
Video storytelling is a quick, attention-grabbing way of getting people interested in you as an artist. Here's how to get started.
Meaningful online relationships are forged when you share content that considers your creative process, showcases your artist personality, and uncovers your intimate musings.
Many artist sites fail to capture their audience. Follow these simple tips for creating visually stunning art websites that include all the necessary information.
Developing an artist network builds camaraderie within your local community and enhances the possibility of landing new opportunities.
Whether self-publishing materials on your artistic practice or extending your creative work to digital publications, we’ve selected expert advice to guide you in producing written materials.
How can artists implement an art marketing plan that’s both measurable and effective? Artrepreneur reviews some proven marketing strategies for artists.
If you've secured that important sit-down with a potential collector, arts journalist, or gallerist, be prepared to answer these common artist interview questions during your initial meeting.
The secrets to responding to an open call exhibition proposal? Staying organized and submitting a proposal that closely aligns with the exhibition's overarching themes.
An artist media kit is a useful tool for getting journalists and art critics to your exhibitions. We review what you should include when creating a media kit.
Artrepreneur outlines some of the key facets of planning for and mounting a DIY art exhibition with mixed-use and non-traditional spaces and lay out the groundwork for a successful showing.
Desperate to see your work appear in leading art journals and magazines, but can't afford to hire a public relations firm? We review how the working artist can gain media influence through targeted outreach efforts.
Unfazed by rejection, emerging photographer JP Kadzinski was persistent in his quest for finding gallery representation. Here, he shares why emerging artists should consistently market their work to potential partners.
Every creative professional with an online presence should employ an SEO strategy to reach a broader audience. Here, we outline SEO for artists, and offer some tactical advice for getting your work discovered online.
An artist collective functions as a platform for its members and can bring increased exposure for individual artists. Artrepreneur investigates the benefits of forming your own.
Artists don’t need gallery representation to make sales and gain followers. Artrepreneur investigates six alternative representation strategies for artists looking to expand their audience.
To develop their careers, art students should build an artist network that leverages their talent and skill set with opportunities to show their work. Follow these strategic tips to build a meaningful network.
Designing an impactful logo for your creative business involves a careful reflection of your brand strategy. Whether you're designing your own logo or working with a professional, these two art directors offer their best advice for designing a logo that hooks your target audience.
Artists seeking to get their work in front of gallerists and collectors might consider applying to an open call this summer. From London to Miami, find out what curators are looking for in these four artist open calls and get your work in front of a new audience.
Apart from talent, artists require a certain level of “buzz” in order to progress to new levels of recognition in their art careers. Creating an artist branding strategy can elevate your work to a wider audience, and generate new interest and opportunities for showing your work.
Photographer Mary Beth Koeth creates visual narratives through portraiture. From her commercial work photographing campaigns for major corporate clients and national magazines, Koeth has pivoted her portraiture niche into an award-winning career.
By sticking to the tenets of the social media pyramid, artists on social media can develop an engaged audience.
Illustrator Maria Luque's secret to landing a steady stream of illustration gigs? Just be consistent and post regularly on Instagram.
Graphic designer Carolina Niño shares her insight on working with brands like Adidas and Wired, while dishing on her recent collaboration with Colombian music group Bomba Estereo.
A celebrity endorsement by JBalvin has set emerging indie brand Collab Store on a path to viral success.
Painter Bill Chisholm has grown a successful art business by crafting a formulaic approach to gallery representation.
Artists find that sharing political art or views on social websites can sometimes have negative consequences for their art careers.
Whether fine art, fashion or advertising photography, Robert Farber has managed to maintain decades of success as an artist.