Developing and maintaining a strong online presence is crucial to attract new art buyers and gain notoriety for your work.
Author - Steve Schlackman
As a photographer and Patent Attorney with a background in marketing, Steve has a unique perspective on art, law and business. He is currently serving as the VP of Product Innovation at Orangenius, where he hopes that his many interactions with the various members of the Orangenius community will provide lots of important material for Artrepreneur. You can find his photogrphy at Orangenius.com or through Emmanuel Fremin Gallery in NYC.
For the working artist striving to make a sale or land that open call, being able to present your work in professional images is key. We offer an exhaustive guide to photographing your artwork.
Every creative professional with an online presence should employ an SEO strategy to reach a broader audience. Here, we outline SEO for artists, and offer some tactical advice for getting your work discovered online.
As Facebook's online content moderation policies come under fire, we review creative platform Orangenius' policy on nudity in art.
NYFA's 'Artist as Entrepreneur' program is a powerful resource for art entrepreneurs. Here's how the program can benefit your art business.